<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Blog on Irbis</title><link>https://irbis.sh/blog/</link><description>Recent content in Blog on Irbis</description><generator>Hugo</generator><language>en-GB</language><lastBuildDate>Mon, 08 Dec 2025 18:00:00 +0500</lastBuildDate><atom:link href="https://irbis.sh/blog/index.xml" rel="self" type="application/rss+xml"/><item><title>Announcing Zen Enterprise</title><link>https://irbis.sh/blog/announcing-zen-enterprise/</link><pubDate>Mon, 08 Dec 2025 18:00:00 +0500</pubDate><guid>https://irbis.sh/blog/announcing-zen-enterprise/</guid><description>&lt;p&gt;&lt;em&gt;Note: Zen Enterprise has since been renamed to &lt;a href="https://irbis.sh/rime/"
 &gt;Rime&lt;/a&gt;.&lt;/em&gt;&lt;/p&gt;
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&lt;p&gt;Today, we&amp;rsquo;re announcing &lt;strong&gt;Zen Enterprise&lt;/strong&gt; – a fast, lightweight, and privacy-first way for organizations to protect their teams from ads, trackers, and web-based threats.&lt;/p&gt;
&lt;p&gt;Zen began as a personal tool to make the internet more humane. Over the past two years, it has grown into a project used by thousands of people across the world. Zen Enterprise builds on that foundation and brings the same reliability and efficiency to teams of every size – now with the enterprise-grade controls needed to counter modern threats.&lt;/p&gt;</description></item><item><title>How ad business broke tech</title><link>https://irbis.sh/blog/how-ad-business-broke-tech/</link><pubDate>Mon, 01 Sep 2025 01:00:00 +0500</pubDate><guid>https://irbis.sh/blog/how-ad-business-broke-tech/</guid><description>&lt;figure&gt;
 &lt;img src="regatta.jpg" alt="Regatta in Venedig, Gustav Schönleber (1876). Oil painting of a crowded Venetian regatta. Dozens of sailboats and gondolas fill the canal, their bright white and red sails catching the light. People cluster on the boats and along the water, creating a lively, bustling scene beneath a blue sky."&gt;
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 Regatta in Venedig, Gustav Schönleber (1876)
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&lt;p&gt;Techno-optimism is dead.&lt;/p&gt;
&lt;p&gt;I&amp;rsquo;m somewhat young, but I remember the promises made by the early 2010s era of TED talks and glossy keynotes, preaching that technology and innovation would bring prosperity across the globe. I remember genuine excitement for progress, logging into old forums and early social media, unboxing a new phone, getting a new app. Not so long ago, we were all promised a better future – one driven by information and deeper connection.&lt;/p&gt;</description></item></channel></rss>